Nov 23, 2024
OHIO University Undergraduate Catalog 2017-18

MKT 4410 - International Marketing


Focuses on understanding the major issues facing international/global marketing managers today through the application of marketing principles in the international/global business environment.

Requisites: MKT 2020 or 2400
Credit Hours: 3
Repeat/Retake Information: May be retaken two times excluding withdrawals, but only last course taken counts.
Lecture/Lab Hours: 3.0 lecture
Eligible Grades: A-F,WP,WF,WN,FN,AU,I


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