Nov 23, 2024
OHIO University Undergraduate Catalog 2024-25

MKT 4940 - Independent Research


Research in selected fields of marketing under direction of faculty member.

Requisites: Permission required
Credit Hours: 1 - 3
OHIO BRICKS: Bridge: Learning and Doing
Repeat/Retake Information: May be repeated for a maximum of 15.0 hours.
Lecture/Lab Hours: 1.0 research
Grades: Eligible Grades: A-F,PR,WP,WF,WN,FN,AU,I
Learning Outcomes:
  • Students will be able to identify and describe research related to a marketing topic.
  • Students will be able to evaluate research related to a marketing topic.
  • Students will be able to synthesize research related to a marketing topic.


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