Jun 28, 2024
OHIO University Undergraduate Catalog 2023-2024
OHIO University Undergraduate Catalog 2023-2024
[Archived Catalog]
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BMT 2550 - Visual Merchanding in Retail and Service Organizations
Examines how visual merchandising integrates in retail strategies and sales promotion.
Requisites: BMT 2350
Credit Hours: 3
Repeat/Retake Information: May be retaken two times excluding withdrawals, but only last course taken counts.
Lecture/Lab Hours: 3.0 lecture
Grades: Eligible Grades: A-F,WP,WF,WN,FN,AU,I
Learning Outcomes:
- Students will be exposed to current visual merchandising strategies.
- Students will gain exposure to creating and maintaining visual displays in retail stores.
- Students will understand how visual merchandising supports retail store promotion efforts.
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