College: College of Business
Major: Marketing | BB6127
Campus: Athens
Year 1, Fall
Courses
| Subject & Catalog Number |
Course Title |
Credit Hours |
|---|---|---|
| BA 1000 |
Introduction to the College of Business |
1 |
| BA 1100 |
Introduction to Business and Ethical Reasoning |
3 |
| ECON 1030 |
Principles of Microeconomics |
3 |
| MATH 1350 |
Survey of Calculus |
4 |
| UC 1900 |
Learning Community Seminar |
1 |
| BA 1500 |
Introduction to Business Communication and Professional Skills |
3 |
|
N/A
|
Foundation: Intercultural Explorations | 2 |
Milestones
-
Advising/Registration Meeting
-
Attend Academic Event
-
Minimum 2.0 GPA
-
Explore Industry
-
Create/Update Professional Materials
Story Builders
- Explore campus
- Explore community
Year 1, Spring
Courses
| Subject & Catalog Number |
Course Title |
Credit Hours |
|---|---|---|
| ACCT 1010 |
Foundations of Accounting |
3 |
| ECON 1040 |
Principles of Macroeconomics |
3 |
| ENG 1510 |
Writing and Rhetoric I |
3 |
| QBA 1720 |
Introduction to Information Analysis and Descriptive Analytics |
3 |
| N/A |
Pillar: Humanities: Text and Contexts |
3 |
Milestones
- Accumulate 30 credit hours
- Advising/Registration Meeting
- Minimum 2.0 GPA
- Attend Career Engagement Event
- Develop Career Readiness Competencies
- Engage with Alumni
Story Builders
- Explore campus
- Explore globe
Year 2, Fall
Courses
| Subject & Catalog Number |
Course Title |
Credit Hours |
|---|---|---|
| ACCT 1020 |
Decision Making with Accounting |
3 |
| MKT 3580 |
Foundations of Professional Sales |
3 |
| QBA 2720 |
Business Analytics |
3 |
| N/A |
Bridge: Ethics and Reasoning |
1 |
| N/A |
Pillar: Humanities: Arts |
3 |
|
N/A
|
Pillar: Natural Sciences | 3 |
Milestones
- Advising/Registration Meeting
- Minimum 2.0 GPA
- Create/Update Professional Materials
- Develop Career Readiness Competencies
Story Builders
- Experience campus
Year 2, Spring
Courses
| Subject & Catalog Number |
Course Title |
Credit Hours |
|---|---|---|
| FIN 3000 |
Introduction to Corporate Finance |
3 |
| MGT 2100 |
Introduction to Management and Organization |
3 |
| MIS 2020 |
Business Information Systems |
3 |
| MKT 2400 |
Introduction to Marketing Management |
3 |
| BA 2000 |
Career Management Strategies |
1 |
|
BA 2500
|
Strategic Business Communication | 3 |
Milestones
- Accumulate 60 credit hours
- Advising/Registration Meeting
- Minimum 2.0 GPA
- Attend Career Engagement Event
- Engage with Alumni
- Research and Create Post-Graduation Plans
Story Builders
- Experience globe
- Reflect
Year 3, Fall
Courses
| Subject & Catalog Number |
Course Title |
Credit Hours |
|---|---|---|
| BUSL 2500 |
The Legal Environment of Business |
3 |
| MKT 3790 |
Marketing Research |
3 |
| MKT 4440 |
Consumer Behavior |
3 |
| N/A |
Arch: Connected World |
3 |
| N/A |
Arch: Natural World |
3 |
Milestones
- Advising/Registration Meeting
- Minimum 2.0 GPA
- Explore an Immersive Professional Experience
- Attend Career Engagement Event
- Develop Career Readiness Competencies
Story Builders
- Experience community
Year 3, Spring
Courses
| Subject & Catalog Number |
Course Title |
Credit Hours |
|---|---|---|
| MGT 3200 |
Operations Management |
3 |
| ELEC XXL |
Elective |
3 |
| ELEC XXL |
Elective |
3 |
| ELEC XXL |
Elective |
3 |
| N/A |
Bridge: Diversity and Practice |
3 |
Milestones
- Accumulate 90 credit hours
- Advising/Registration Meeting
- Minimum 2.0 GPA
- Formally reflect on your collegiate experiences
- Create/Update Professional Materials
- Engage in an immersive professional experience
- Research and Create Post-Graduation Plans
Story Builders
- Experience industry
- Reflect
Year 4, Fall
Courses
| Subject & Catalog Number |
Course Title |
Credit Hours |
|---|---|---|
| BA 3910 |
Internship |
1 |
| MGT 4800J |
Business Strategy |
3 |
| ELEC XXL |
Elective |
3 |
| ELEC XXL |
Elective |
3 |
| ELEC XXL |
Elective |
3 |
|
MKT XXL
|
Elective | 3 |
Milestones
- Advising/Registration Meeting
- Minimum 2.0 GPA
- Graduation Check
- Apply for Post Graduation Plan
- Attend Career Engagement Event
- Develop Career Readiness Competencies
Story Builders
- Explore campus
- Explore community
Year 4, Spring
Courses
| Subject & Catalog Number |
Course Title |
Credit Hours |
|---|---|---|
| MKT 4630 |
Marketing Strategy |
3 |
| ELEC XXL |
Elective |
3 |
| ELEC XXL |
Elective |
3 |
| ELEC XXL |
Elective |
3 |
| ELEC XXL |
Elective |
3 |
Milestones
- Accumulate 120 credit hours
- Advising/Registration Meeting
- Minimum 2.0 GPA
- Graduation Check
- Apply for Graduation
- Create/Update Professional Materials
- Engage with Alumni
Story Builders
- Explore globe
- Reflect