College: College of Business
Major: Marketing | BB6127
Campus: Athens
Year 1, Fall
Courses
| Subject & Catalog Number | Course Title | Credit Hours |
|---|---|---|
|
BA 1000
|
Introduction to the College of Business | 1 |
|
BA 1100
|
Introduction to Business and Ethical Reasoning | 3 |
|
ECON 1030
|
Principles of Microeconomics | 3 |
|
MATH 1350
|
Survey of Calculus | 4 |
|
UC 1900
|
Learning Community Seminar | 1 |
|
BA 1500
|
Introduction to Business Communication and Professional Skills | 3 |
|
N/A
|
Foundation: Intercultural Explorations | 2 |
Milestones
- Advising/Registration Meeting
- Attend Academic Event
- Minimum 2.0 GPA
- Explore Industry
- Create/Update Professional Materials
Story Builders
- Explore campus
- Explore community
Year 1, Spring
Courses
| Subject & Catalog Number | Course Title | Credit Hours |
|---|---|---|
|
ACCT 1010
|
Foundations of Accounting | 3 |
|
ECON 1040
|
Principles of Macroeconomics | 3 |
|
ENG 1510
|
Writing and Rhetoric I | 3 |
|
QBA 1720
|
Introduction to Information Analysis and Descriptive Analytics | 3 |
|
N/A
|
Pillar: Humanities: Text and Contexts | 3 |
Milestones
- Accumulate 30 credit hours
- Advising/Registration Meeting
- Minimum 2.0 GPA
- Attend Career Engagement Event
- Develop Career Readiness Competencies
- Engage with Alumni
Story Builders
- Explore campus
- Explore globe
Year 2, Fall
Courses
| Subject & Catalog Number | Course Title | Credit Hours |
|---|---|---|
|
ACCT 1020
|
Decision Making with Accounting | 3 |
|
MKT 3580
|
Foundations of Professional Sales | 3 |
|
QBA 2720
|
Business Analytics | 3 |
|
N/A
|
Bridge: Ethics and Reasoning | 1 |
|
N/A
|
Pillar: Humanities: Arts | 3 |
|
N/A
|
Pillar: Natural Sciences | 3 |
Milestones
- Advising/Registration Meeting
- Minimum 2.0 GPA
- Create/Update Professional Materials
- Develop Career Readiness Competencies
Story Builders
- Experience campus
Year 2, Spring
Courses
| Subject & Catalog Number | Course Title | Credit Hours |
|---|---|---|
|
FIN 3000
|
Introduction to Corporate Finance | 3 |
|
MGT 2100
|
Introduction to Management and Organization | 3 |
|
MIS 2020
|
Business Information Systems | 3 |
|
MKT 2400
|
Introduction to Marketing Management | 3 |
|
BA 2000
|
Career Management Strategies | 1 |
|
BA 2500
|
Strategic Business Communication | 3 |
Milestones
- Accumulate 60 credit hours
- Advising/Registration Meeting
- Minimum 2.0 GPA
- Attend Career Engagement Event
- Engage with Alumni
- Research and Create Post-Graduation Plans
Story Builders
- Experience globe
- Reflect
Year 3, Fall
Courses
| Subject & Catalog Number | Course Title | Credit Hours |
|---|---|---|
|
BUSL 2500
|
The Legal Environment of Business | 3 |
|
MKT 3790
|
Marketing Research | 3 |
|
MKT 4440
|
Consumer Behavior | 3 |
|
N/A
|
Arch: Connected World | 3 |
|
N/A
|
Arch: Natural World | 3 |
Milestones
- Advising/Registration Meeting
- Minimum 2.0 GPA
- Explore an Immersive Professional Experience
- Attend Career Engagement Event
- Develop Career Readiness Competencies
Story Builders
- Experience community
Year 3, Spring
Courses
| Subject & Catalog Number | Course Title | Credit Hours |
|---|---|---|
|
MGT 3200
|
Operations Management | 3 |
|
ELEC XXL
|
Elective | 3 |
|
ELEC XXL
|
Elective | 3 |
|
ELEC XXL
|
Elective | 3 |
|
N/A
|
Bridge: Diversity and Practice | 3 |
Milestones
- Accumulate 90 credit hours
- Advising/Registration Meeting
- Minimum 2.0 GPA
- Formally reflect on your collegiate experiences
- Create/Update Professional Materials
- Engage in an immersive professional experience
- Research and Create Post-Graduation Plans
Story Builders
- Experience industry
- Reflect
Year 4, Fall
Courses
| Subject & Catalog Number | Course Title | Credit Hours |
|---|---|---|
|
BA 3910
|
Internship | 1 |
|
MGT 4800J
|
Business Strategy | 3 |
|
ELEC XXL
|
Elective | 3 |
|
ELEC XXL
|
Elective | 3 |
|
ELEC XXL
|
Elective | 3 |
|
MKT XXL
|
Elective | 3 |
Milestones
- Advising/Registration Meeting
- Minimum 2.0 GPA
- Graduation Check
- Apply for Post Graduation Plan
- Attend Career Engagement Event
- Develop Career Readiness Competencies
Story Builders
- Explore campus
- Explore community
Year 4, Spring
Courses
| Subject & Catalog Number | Course Title | Credit Hours |
|---|---|---|
|
MKT 4630
|
Marketing Strategy | 3 |
|
ELEC XXL
|
Elective | 3 |
|
ELEC XXL
|
Elective | 3 |
|
ELEC XXL
|
Elective | 3 |
|
ELEC XXL
|
Elective | 3 |
Milestones
- Accumulate 120 credit hours
- Advising/Registration Meeting
- Minimum 2.0 GPA
- Graduation Check
- Apply for Graduation
- Create/Update Professional Materials
- Engage with Alumni
Story Builders
- Explore globe
- Reflect